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Search Engine Optimization

Search Engine Optimization (SEO) is the process of improving your site to increase its visibility when people search for products or services related to your business on Google, Bing, and other search engines. The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business.

Here at DaManger, we can help your business achieve that feature because we are one of the best search engine marketers in Nigeria. Contact Us today.

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Why You Need Search Engine Optimization For Your Business

Trust & Credibility

SEO helps to establish a strong foundation for a beautiful website with a clean, effective user experience that is easily discoverable in search, thanks to the trust and credibility of the brand and its digital properties. The better your SEO score is, the higher you’ll appear on search engines like Google and Bing.

User Experience

Another reason SEO is critical is that it improves the usability of your site. By catering the site build to the user’s experience, search engines like Google and Bing are able to easily pull the information they need to then relay to users. If a user struggles to navigate your site, chances are that search engines do as well.

Web Traffic

if potential customers can’t find your website, sales opportunities are being missed. SEO increases your search engine traffic, in turn increasing the number of visitors on your site. This directly correlates to an increase in sales – because the more relevant people see your site, the more likely you are to sell to them.


There’s no doubt about it, SEO is key to the growth of your brand. The higher you rank on a search engine for a variety of high-volume keywords, the more organic (aka non-paid) web traffic your site will receive. A website that is well-optimized is more likely to gain more customers and make more sales


Search Engine Optimization & Brand Awareness

Increasing brand awareness is one of the most pursued Marketing objectives in companies. After all, who doesn’t want to win over the minds of consumers and create a greater connection with them?

Therefore, some Marketing strategies are used to consolidate branding definitions, with the largest number of people in the target audience. Among them, SEO is one of the most powerful possibilities, but not always considered when brands come up with strategies to increase brand awareness.

SEO consists of optimizing websites and web pages with the aim of improving their positioning in search engine results. This means reaching spots on the internet with high visibility, with content that helps people, showing what the brand knows and what it has to offer people.

This way, brands are able to reinforce their branding and gain brand awareness with a strategy that does not require media investments. Good idea, isn’t it?

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Is Search Engine Optimization Important To Your Business?

Google accounted for just over 70% of all global desktop search traffic.

68% of online experiences begin with a search engine.

Google has already received 360 billion searches this year (and counting).

SEO drives 1000%+ more traffic than organic social media.

60% of marketers say that inbound (SEO) is their highest quality source of leads.

68% of online experiences begin with a search engine.


Ideal Answers To Client Enquiries

What is SEO?

Search Engine Optimization is the practice of ranking a website on  search engines to increase its visibility when users search for relevant keywords and queries.

As you can increase the ranking of a site across a range of keywords, you will begin to see an increase in the organic traffic that it receives. Organic traffic is that which comes from Google’s natural listings, rather than paid ads. Our ” What is SEO?” guide further answers this question, breaking down the things that you need to do to get your website to show up on the SERPs (search engine results pages):

  • Ensure these search engines understand who you are and what you offer.
  • Convince them that you are the most credible option for their users.
  • Make your content deliverable.

But it’s important to understand that Google ranks results based on the best fit for the query being searched.

Does My Business Need SEO?

Yes, your business should be investing in SEO. Search engine optimization offers a way to increase traffic without paying for each and every click. When you run PPC ads, you’ll be charged for every single click that comes to your website through that channel. Of course, it takes investment in skills and resources to rank a website on the SERPs. If you’re able to rank your website at the top of the search engines, you’ll benefit from a stream of traffic.

How long will it take to see increases in traffic with SEO?

Traffic is typically a direct result of an increase in rankings. Once your rankings begin to increase, you will also begin to see gradual increases in traffic to your website. Keep in mind that new rankings and traffic are not instantaneous, it takes a few months to complete the necessary updates and get them indexed before you will begin to see these increases.

Once I start SEO, how long will it take to get rankings?

SEO isn’t an overnight strategy. The first few months are dedicated to making updates to your site and waiting for the search engine spiders to crawl and index the changes. Depending on your website, the amount of work it requires, and the crawl frequency of the search engine spiders, it typically takes 3-9 months to begin seeing new rankings.

Why Isn't My Website Ranking on Google?

If your website isn’t ranking on Google, there are a few reasons why that could be. Reasons, why your website isn’t ranking, could be that:

  • Your site is new and hasn’t built up sufficient authority to rank for competitive search queries. You can’t launch a website and expect to rank for your target queries overnight; you need to demonstrate that you deserve to rank.
  • Your content doesn’t match the searcher’s intent or lacks in-depth analysis or quality compared to the pages that rank for the queries you’re looking at. You need to ensure that the pages you serve are at least as good as, ideally better than, what’s already ranking.

If you don’t see any of your website’s pages listed, this means that it has not been indexed. Reasons for this could include:

  • Your website is blocking search engines from crawling it (usually in your robots.txt file) or is instructing them not to index it (generally using noindex tags). Resolve these blocks, and you should see your site indexed.
  • Your site has launched very recently (within a few days), and you have not submitted the site to Google or linked to it from anywhere, meaning it hasn’t yet been indexed. Set up Google Search Console and request indexing.
  • Your site has received a sitewide manual penalty for violating Google’s Webmaster Guidelines. This is rare and unlikely. However, you would need to have been using some seriously black-hat SEO tactics for this to happen.


Feautred Case Study

Realdots Properties

A real estate agent and more

Rubby Travels

The company caters to customers in travel

Genuine Education

Bringing you closer to your choice of institution


Our SEO Services

Initial Review

Our SEO specialist will review the keywords your website is currently ranking for and analyze them.

Keyword Research & Strategy

We understand your niche and can boost your ranking for specific search terms.

Technical SEO

Rankings can improve with optimizations on your website’s back end, such as improving page speed.

Off-Page SEO

We leverage social media marketing and link building to generate qualified links and positive ratings.

On-Page SEO

Our SEO experts publish unique, value-rich content, optimize your headlines and HTML tags and utilize high-resolution images.

Local SEO

Improve your company’s local SEO rankings with Google My Business (GMB) optimization and attract high-intent customers.


DaManager Marketing agency believes in client success and they have an array of tools and expertise to make that happen, from digital marketing to SEO, to website design.

Emma Friday, Nigeria

The DaManager team are a bunch of incredibly talented and passionate professionals who have done a tremendous job in helping us establish a digital presence in the local market.

Tega David, Nigeria

I would usually not write a compliment but i have to give the team my 2 thumbs up for constantly solving our digital marketing woes

Oghenetega, Nigeria
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